After not getting to eat at the "recommended" Da Enzo and Da Danilo in Modena because they were full, I called ahead to Ristorante Cocchi to make a reservation for lunch two days later. The friendly guy spoke English well, and asked me to call ahead if I couldn't make the reservation because he said that Sunday lunches were his busiest times.
Cocchi is a bit outside of Parma town center. It's a pretty easy walk down a slightly dull, busy road, but I did take the bus back into town on the return to save time and get out of the sun.
My table was waiting for me with my name on a little tent card!
For my starter, I got a plate of cold cuts - I wanted to eat Parma ham in Parma! The plate included salume, parma ham, culatello (ham from the pig's rear end, supposedly the most tender of all), bacon, and coppa, all served with fried bread.